STRENGTH IN NUMBER SEMINAR-- HOW WE CAN HELP EACH OTHER IN LOCAL BUSINESSES TO BE A SUCCESS --Delivering on its commitment to help support local community-serving businesses, the City of Malibu will host the public seminar, Strength in Numbers,on Saturday, May 12, 2012 from 9:30 a.m. to 1:30 p.m. at City Hall, 23825 Stuart Ranch Road. Admission is free, no registration is required and the public is highly encouraged to attend and participate.
Led by the nonprofit American Independent Business Alliance (AMIBA), the Strength in Numbers seminar is designed to bring together the various interests engaged in local- community serving business and to build a coalition to stimulate local business and the economy. The purpose of the seminar is to educate and provide participants with a solid understanding of keys to successful local business alliances and best practices for a range of activities and campaigns.
Strength in Numbers will provide a wide range of opportunities to enhance local community serving business in Malibu and is open to all interests involved.
The presentation begins with the economic, civic and environmental benefits of independent, community based business and some of the hidden costs accompanying reliance on absentee businesses or chain proliferation. Examples from successful campaigns in numerous communities are given to illustrate “Buy Local” campaigns, programs to nurture local entrepreneurs, and policy initiatives.
The seminar then moves into workshops focused on planning and implementation to help participants develop clear ideas about priority actions, necessary resources, realistic timelines and how to take immediate action. Workshop topics may include successful organization of “Buy Local” campaigns; building local entrepreneurism; developing local and social media; strengthening branding and funding; and engaging local interest groups, associations, and the local government. Workshops may also be designed according to specific requests.
To RSVP and obtain more information, please call (310) 456-2489 ext. 256 or visit www.malibucity.org.
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